Quote

This is one of the most thoroughly replicated findings in the field of social psychology: the more you reward people for doing something, the more they tend to lose interest in whatever they had to do to get the reward.…More specifically, researchers have found that people’s interest in a task ordinarily plummets when they are acutely aware of being evaluated on their performance—even if the evaluation is positive.

Quote ID: 00794

Author

Alfie Kohn

Source

The Schools Our Children Deserve

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